March 15, 2005

Architect as Critic

The design is not so much a rejection of traditional monumentality as a reinterpretation of it, and it celebrates the culture of the book as passionately, in its way, as does the New York Public Library on Fifth Avenue. The Seattle building is thrilling from top to bottom. Koolhaas and Ramus started out by investigating how libraries actually work, and how they are likely to change. They went with Deborah Jacobs, Seattle’s chief librarian, and several trustees and staff members to look at libraries around the country, and then they held a series of seminars about the future of the book with scholars and representatives of Microsoft, Amazon, M.I.T.’s Media Lab, and other organizations. They concluded, not surprisingly, that people are not ready to give up on books and that they are not ready to give up on libraries, but that they find most libraries stuffy, confusing, and uninviting. Patrons wanted a more user-friendly institution, and librarians wanted one that was more flexible, and would not require constant rearrangement as collections expanded.

The architects saw that in most older libraries, where books are stored on rows of shelves on separate floors, collections are arbitrarily broken apart, depending on the amount of space available on each floor. But since the Dewey Decimal System is a continuous series of numbers, they reasoned, why couldn’t books be stored on a continuous series of shelves? And what if the shelves wound up and up, in a spiral? They saw that it was possible to design stacks in the manner of a parking garage, with slanted floors joined in a series of zigzagging ramps. The stacks, which the architects named the Spiral, take up the equivalent of four floors in the middle of the eleven-story building. They are open, which means that you can browse. You get to the Spiral via a chartreuse-colored escalator and stairway that slices through the middle of the ramped floors. (All vertical circulation in the building, including the elevator cabs, is chartreuse.)
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March 07, 2005

"Less taxing"

Karen Schriver’s redesign of the IRS 1040 form started out as a dare. Avrum D. Lank, a reporter from the Milwaukee Journal Sentinel, challenged her to redesign the document—retaining all the information and keeping it to two pages. With no budget and no contact with the IRS, she took it on, consulting occasionally with the journalist’s own tax lawyer.

Schriver is an expert in information design—a tight integration of textual and graphic design. It was not the first time she had tried to tame a tax form.

Schriver’s new design is more open, readable and friendly. The IRS was astonished by the result, double- and triple-checking to see if she had dropped any information. (She hadn’t.) Schriver’s changes have not yet been implemented, but officials say they are considering a redesign for the 2006 filing season.
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"A wale of an idea -- turning corduroy sideways"

Simple ideas are best, especially when they're not obvious ...
Their irreverent, visually arresting Web site, www.cordarounds.com, is as sophisticated as it gets. But there's still a lot to be said for old-fashioned door-to-door service, so sometimes the duo hand-deliver the goods. One day they go to an espresso-machine shop on Pacific Avenue, the next, the 36th floor of a Financial District office. "I love it that my business is a combination of high- and low-tech,'' says Lindland, who has lived in San Francisco for eight years. "It's a great way to get to know the city.''
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March 01, 2005

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